Head-to-head
MailerLite vs Kit
Two favorites among creators and small business owners: the friendliest all-rounder against the specialist built for creators.
Free start
MailerLiteMailerLite
MailerLite
The friendliest tool for beginners, with an honest free plan.
For creators
Kit (ConvertKit)Kit Inc.
Kit (ConvertKit)
Built for creators: free up to 10,000 subscribers.
MailerLiteKit (ConvertKit)
Our score4.6 / 54.5 / 5
PriceFreeFree
Free plan
Best forBeginnersWriters and creators
CategoryFree to startFor creators
ProviderMailerLiteKit Inc.
Our verdict
MailerLite is the better all-rounder: the most pleasant editor, solid automation, and a low price. Kit is built for a different goal: growing an audience and earning from it directly, with a free plan up to 10,000 subscribers. If you sell products or services, choose MailerLite. If you are a writer, podcaster, or creator, Kit was made for you.
“The most pleasant editor we tested and a free plan you can genuinely start a business on. For beginners, this is our first recommendation.”Editorial team, on MailerLite
“Built around the creator: a wonderfully clean writing experience, free up to 10,000 subscribers, and direct monetization through paid newsletters. The standard for creators.”Editorial team, on Kit (ConvertKit)